Source | Coverage | Readers Profile

 Household Subscription Rate by Age

• JoongAng Ilbo has a solid readership base in all age groups

  JoongAng Ilbo has a firm readership base in all age groups from teens to those in their 50s. That is clear evidence that JoongAng Ilbo is Korea's most representative daily newspaper with plenty of readable and helpful information. In particular, JoongAng Ilbo is the most popular newspaper among males in their 30s and 40s, the key readership, as well as females, including housewives

• Readership Rates by Age
  
  

  Source:Hankook Research HRC Media Index; averages from three surveys in 2007, n=8,184

 JoongAng Ilbo is widely read among professionals and office workers

JoongAng Ilbo is the most widely read newspaper in Korea by professionals with high educational backgrounds who lead opinion. It is also the most popular daily among Korean women.
• Readership Rates by Occupation
  

  Source:Hankook Research HRC Media Index; averages from three surveys in 2007, n=8,184

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